Following a critically acclaimed run in Chicago and a showcase in London last year, Personality: The Lloyd Price Musical will make its much-anticipated London stage debut this October.
Cedric Neal. Headshot provided by production
Starring as Lloyd Price will be Cedric Neal, reprising his role from the workshops that took place last year. Neal is currently starring in the West End production of Hadestown. His other credits include Natasha, Pierre and the Great Comet of 1812 (Donmar Warehouse), as well as his Olivier Award-nominated performance in Guys and Dolls at the Bridge Theatre.
Cedric Neal said: “Lloyd Price's story is not just about his hits; it's about perseverance, talent, and the power of music to bring people together. I'm honored to be a part of sharing his legacy with audiences.”
Personality: The Lloyd Price Musical celebrates the life and career of the artist. A pioneering figure in rock 'n' roll, he became the first teenager to sell over a million records and founded his own label.
B. Jeffrey Madoff (Book Writer and Lead Producer), with Music & Lyrics by Lloyd Price, is joined on the creative team by Edgar Godineaux (Choreography) and Shelton Becton (Musical Supervisor). UK Casting is by Pearson Casting.
Personality: The Lloyd Price Musical will be staged in two concert performances on 11 October 2025 at the Southbank Centre's Queen Elizabeth Hall.
